Growth Marketing

how to use instagram reels

The Ultimate Guide to Use Instagram Reels To Get More Followers Organically

Instagram recently rolled out a new video-sharing feature called Reels, and so far it has proved useful to businesses looking to build brand recognition.  Instagram Reels seeks to compete head-to-head with the popular video-sharing platform TikTok. Users can create 15-second videos to share with their followers or to publish on the Explore page.  If you’d …

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Using Facebook retargeting to increase conversion and feature adoption

Here’s the harsh truth. You can acquire thousands of free users each day, but if you don’t know how to get them to adopt your product and make them addicted to it, they won’t stick around. User adoption of your product can be executed in a couple of different ways, through different channels like: Inside …

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How we organized a Virtual Summit for 2200+ people on a budget of less than $199 [step-by-step playbook]

Thinking of organising your first virtual summit to build brand awareness in your niche and collect leads? Here’s how we organised a Virtual Summit for a whopping 2200 (!) participants – how we did it step by step, which tools we used to host it, how we promoted it, and finally – what has worked …

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What is Authentic Marketing and Why Do You Need to Care in 2020?

Everyone hates marketers. You know why? Because some of them are bad marketers. Bad marketers are inauthentic and exploitative. I wanted that to end. So, let me share some good authentic marketing examples, ideas and best practices to explain what authentic marketers would do to make you fall in love with marketing again. Now what …

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