“Good artists copy, great artists steal” by Pablo Picasso. So, this post is all about stealing from Gong’s marketing, and their mindset to level up. Disclaimer: This blogpost is self-initiated. I’m not associated with Gong at all, and they have not paid me to do this. I just admire them from far away. I haven’t …
Why SaaS Marketers Need To Pay Attention To Gong’s Marketing To Level Up Read More »
As a SaaS company, content marketing and SEO should be central to your marketing strategy. If your site does not appear on the first page of Google search results for your chosen keywords, you’ll be missing out on valuable traffic from prospective customers.
we’re now converting over 50% of our webinar attendees (who are our trial customers) into paying ones, improving our trial-to-paid conversions by over 4%, and reducing our churn by 2% as well.
You may be wondering now – what the heck is proactive and reactive onboarding? Well, the reason why you haven’t heard those terms before is probably that I’ve just invented them. Find out more..
83% activation rate, 45% free trial conversion rate. I figured out how to boost in-app conversion and retention rates. Keep reading to know the story and hacks below. But should you listen to me anyway? Yes, and here’s why: I myself have been a founder of a company twice now. I’m currently the Head of …
6 Proven Hacks That Will Definitely Boost Your In-App Conversions & Retention Rates Read More »
So, you have regular paying customers, and they’re using it. You might be already scared of churn.
If you are an early-stage founder, and looking for some dos and donts. This blog post is for you. I have launched two startups in my entrepreneurial career so far. I have had 1 failed startup and another one is doing ‘Okay’ in revenues. Now as a Head of Growth at another startup, I grew …
SEO is the single biggest lead generator for many SaaS companies. If you’re looking to leverage SEO for your SaaS. This post is exactly for you. As Head of Growth for SaaS, I know my way around SEO rather well. It can be intimidating if you’re a beginner, but once you get the hang of …
The Secret SEO Formula To Get Thousands of Free Leads for SaaS Companies in 2023 Read More »
Conferences and their value is usually difficult to quantify. As a startup you often question: what will I get out of it? Will my start-up get any value out of it? What’s the ROI? Should I do it?
I’m a T-shaped growth marketer with a heavy focus on paid social advertising & strategy.
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