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"Haven’t thought about it that way about growth marketing. It gives me different perspectives & learning to improve myself as a growth marketer."
Lucas Clemens
Lucas Clemens
Growth Marketer
Aazar Ali Shad
Aazar Ali Shad - Growth Marketing Lead

Growth Marketing Lead

Story so far...

I started as a field salesman and then inside sales, and now growth marketing – I focus on Acquisition, Activation, Revenue, Retention and Referral.

I’ve been fortunate enough to work with several SaaS companies to grow their business with SEO, Paid Ads, Content Marketing, Onboarding & Activation & Sales (Revenue).

What I am currently working on

I’m currently working on Facebook Ads, Google Ads, and Influencer Marketing at Synthesis. While working at it, I’m creating a category of the new way of teaching kids with game-based approach.

About Synthesis:

Six years ago, Elon Musk walked into a parent-teacher conference to meet with his child’s teacher, Josh Dahn. Elon approached Josh with a life-changing question: would he be interested in starting an experimental school at SpaceX?

Josh agreed and Elon gave him one directive: “Make it great.”

Out of the terror and opportunity of that request, Josh created Ad Astra School.

At Ad Astra, there were no grade levels or age segregation. Learning was problem-focused rather than tool-focused, and one of the most popular classes was called Synthesis. 

In this class, Josh gave kids wildly complex conundrums and case studies that pushed their thinking. The kids were not intimidated, they were obsessed.

When Chrisman Frank, then the first engineer at ClassDojo, visited Ad Astra in 2017, he encountered kids buzzing with excitement about Synthesis. Seeing kids enthralled by a school subject is rare. It was then that Chrisman knew he had to find a way to scale the experience for everyone.

In November 2020, Josh and Chrisman launched Synthesis, the company, as a subscription service.

Check out Synthesis to learn more.

If you need help with

Content & SEO

Content & SEO



Growth Marketing

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What folks are talking about my work

I've previously worked various founders to personally help them grow faster sustainably.

My Podcast

Growth Marketing Stories

This podcast is about sustainable growth marketing stories, where we go on a journey to explore how growth marketers are moving their business needle and to get inspired.

Growth Marketing Stories - With Aazar


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